Exploring Open Data Effectively

Open Data | Big Data

Have you ever looked up websites to find statistics or information about the area you live in? Chances are you’ve stumbled across some Open Data! There’s also a big chance that marketing, advertising and strategic agencies have found Open Data like this information to be vital in the way they target their audiences (but that’s a whole different post).

Today I want to touch on the importance of Open Data and how you should be using it not only for research, but to be transparent and engage the public.

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